The first lesson was spent looking at the course and how it is structured, looking at the main tasks and ancillary tasks we would have to create.
We then looked at section 1b which started by learning about genre in detail, identifying the different sections (Hybrid, Repertoire of Elements, Iconography, Style, Setting, Narrative, Themes and Audience Response). We also studied sub-genres, we did this by choosing some main genres and breaking them down.
The next lesson with Miss Rappel we looked at Representation. We looked at good and bad stereotypes and talked about dominant beliefs, for example, Native Americans were uncivilised which made their killing and taking of their land seem justified in western films.
One of the last things we did in week 1 was looking at some movie trailers, such as, “Public Enemy”. We also watched a music video “T-pain – Freeze” and commented on the stereotypes used, how they are being represented and why they are relevant to the video.
Mr Dignan
The first lesson with Mr Dignan we viewed a television advert for Adidas Originals. We then descovered the genre and what audience they are trying to target. We then looked at a complaint that had been made towards it about the way in which they were trying to target a youth audience.
